4 simple ways to be a more assertive business woman


business woman

It is without a doubt harder to navigate the business world as a woman in comparison to our male counterparts but while leaps are being made in terms of equality in the workplace we are not there just yet so working on being assertive in the workplace is key. We often unfairly have to walk a fine line which men don't by being confident without appearing to cocky or being labelled bossy, which is complete double standards! Well, you won’t find them here! So if you’re looking for help on how to be a strong woman in the workplace, you’re in the right place.

Use your Commute (if you're returning to a place of work after the restrictions) 

The first part of your working day is your commute. It’s easy to use this time to aimlessly scroll your phone, get your caffeine fix, and maybe send an email or two. However, you could use your commute to get into the right mindset for the day. Set intentions of what you’d like to achieve and create a clear plan. Your journey should be stress-free as possible so make sure to check your train times in advance, make your lunch the night before and aim to start the day without feeling rushed, that way your more ready to attack any problems head-on. 

Younger Sibling Energy

Younger sibling energy is also known as toddler psychology. Picture a baby trying to follow their older sibling, even though they don’t know how to walk yet. You can harness this same energy in your professional life. Visualise someone you know and admire wanting to achieve a task. Then you can try it, too. You get up and you give it a go. You might fall down in the process, but it’s all about building your confidence and skills. You’ll get there.

business woman

Believe in your value

Part of this energy is asking yourself: would a man do it? You may or may not be familiar with the following statistic. Women will apply for a role if they meet 100% of the requirements, whereas men will apply if they meet 60%. While this proved to be speculative rather than a fact, there is something to be said for having the same confidence as your male colleagues. Unfortunately, women tend to set a low bar for themselves. The next time you find yourself doing this, ask yourself would a man behave like that?


Make sure to surround yourself with strong, supportive, women to act as a reliable network. They will celebrate your successes and vice versa. Inspire one other. You can also use realtime review software to access real-time feedback on all your projects, allowing you to pinpoint weaker areas of your business in a supportive way. Be a strong professional woman can take work. A couple of changes in your inner dialogue can make a world of difference. Do you have tips for navigating the workplace as a woman?


  1. Thank you for this wonderful post that does hit close to home as I have had my own issues in years past. I am working on believing in your value as that is so important as to not sell yourself short. I have done that one time too many over my years.... but no more :)

  2. I lack confidence and I am not very assertive at times so this has really helped me and now looking to be more confident!


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